Peter Verhoeven

Managing Director Europe, Middle East, Africa –

Peter Verhoeven is Managing Director of Europe, Middle East and Africa (EMEA) for, a role he has held since July of 2014.

Peter came to from AccorHotels, where he served in numerous positions over his seven-year tenure with the company. After joining Accor in 2007 as Managing Director for The Netherlands, he was later appointed as Chief Operating Officer for Germany in 2009. He was soon tapped to become the Chief Operating Officer for the Ibis family of brands in Europe, a role he held for four years before later being named as Chief Executive Officer for Northern, Central and Eastern Europe in November of 2013.

Peter began his career with Golden Tulip International in Ghana, and Gran Dorado in the Netherlands. He later joined Disneyland Paris where he stayed for ten years, holding various leadership positions in operations, marketing and sales. Peter has also worked for Avis Car Rental in the United Kingdom as Director of Sales for Europe, Africa and the Middle-East.

Peter holds an MBA from INSEAD and is a graduate from the Hotelschool, The Hague. He is fluent in English, Dutch, German and French.