Don’t wait to discover from reviews what your customers wish: find it out first with the Business Intelligence.
Why should the customers join our hotel? Why should the customers return in our hotel, if they already stayed with us?
It’s their choose, but it’s our ability to influence their decision, who makes the difference.
Do we want to be preferred for our rates? We already tried it and it has not been a great solution!
Do we want to be preferred for our name and reputation? We do, maybe.
What’s the item who makes really our name? The answer isn’t hard: the guests’ satisfaction.
A satisfied customers is our natural ambassador with both on and off line.
How could we our own customers satisfy? Only offering a service that meet their expectations (and maybe surprise them).
In a business, who’s always more digital, hotels have an essential tool to know the detailed needs of their customers and offer them appropriate services (most profitable): the business intelligence.
The business intelligence consists into figure out the opportunity of business, that are hidden into the informations that our guests exchange during the interaction with us. Activities as reservations, check in, consumed, check out, payments, complains, reviews… leave digital traces, that means data, both in our PMS and in external systems.
The Business Intelligence collect and analyse, through the smallest details, the business’ data who supports a really development customer sustainable, who’s able to increment both hotel’s profitability and customer’s satisfaction along the time.
Product Presentation promossa da HotelCube
Riccardo Di Prima