Adrian Hands

Senior Director, Key Account Sales EMEA – Tripadvisor

As Senior Director, CPC Sales EMEA, Adrian is responsible for all eCommerce revenues for TripAdvisor’s Metasearch and Instant Book products coming from Online Travel Agencies (OTAs) and Hotel Chains based on our largest geographical region by revenue.

Adrian spent the first part of his career in media sales with Haymarket, the Guardian & Ziff Davis before switching to the technology sector working with a number of early stage digital businesses Saffron Digital, Breezetech and Ensighten.

He joined TripAdvisor in September 2011.