“…But there may still be space to talk about quality. Quality in terms of offer, customer relationship, loyalty, long-term strategies, sharing real-life experiences that go beyond heavily marketed and disingenuous storytelling. Our aim is to make real connections with the many people who each year visit this country, whatever the circumstances may be…..”
Short keynote with a presentation of the main themes of BTO 2016
Opening
Giancarlo Carniani Director BTO 2016
Philip Wolf Ambassador BTO 2016
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The slot offers a discussion on sustainability and tourism with:
A “protagonist of the system”, ENEL, which illustrates its own particular WHY!, the future mapped out between sustainable mobility, green economy, the Internet of things, enhanced efficiency and Human Capital.
The viewpoint of Legambiente, as a stakeholder
The San Pietro di Positano *****L hotel, for its sustainable growth strategy, also and above all in a WHY! key. The person responsible for designing interiors, defining solutions and assessing the performance of the entire catering cycle of the hospitality structure contributes to the Kitchen Designer slot.
The last 10 minutes are assigned to Francesco Palumbo, General Manager of the Central Department of Tourism, reporting to the Ministry of Cultural Heritage and Tourism (MiBACT).
It will be his task to link up the contribution of this slot to any action steps laid down in the Strategic Plan for the Development of Tourism 2017-2022.
Talkbackers
Aurelio Sarno, Responsabile offerte luce e gas Enel Energia
Dianamaria Pacchioni, Enel innovation & new business manager for the Italian market
Sebastiano Venneri, Legambiente
Andrea Viacava Kitchen Designer, the person who has designed the interiors, defined the solutions, assessed the performance of the entire catering cycle at Il San Pietro di Positano *****l
Conclusione
Francesco Palumbo, General Manager of the Central Department of Tourism, reporting to the Ministry of Cultural Heritage and Tourism (MiBACT)
Moderator
Robert Piattelli co-founder BTO Educational
