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Hall

11:25

WiFi Hotel: Il Wi-Fi: Wi-Fi: from necessary evil for the hotelier, to essential loyalty, reputation and sales tool: 8 ways to offer an outstanding service inside and outside the hotel… profiting from it

Starting from the first years of adoption of Wi-Fi systems within the hospitality industry, hoteliers experienced the growth in the demand for Wi-Fi Internet access in different ways: the initial excitement for a new revenue source has been quickly replaced by the disappointment caused by having to offer the service for free, still forced to.. Read more »

In Italian

Quick Info Event

11:25 - 12:15
#5 Focus Hall
12:20

Welcome to your home

In Italian

According to many observers, the term ‘Sharing Economy’ is inappropriate.

Cristina Pagetti, country manager Italy for Homeexchange.com, has written a book on house swapping, an authentic way to share experiences, so over to her for the keynote speech.

The debate will also touch on this business model with two global giants of home sharing.

Read more »

Quick Info Event

12:20 - 13:00
UniCredit Hall [Italian Main Hall]
Giancarlo Carniani, Marcello Mastioni, Cristina Pagetti

Keynote
Cristina Pagetti HomeExchange.com

Marcello Mastioni HomeAway
Giancarlo Carniani BTO 2016

BTO 2016 | Benvenuto a casa tua

  • youtube
  • flickr
15:15
16:10

WHY! Build a different model

In English [with simultaneous translation]

A deeper look into one of the ‘home rental’ market’s emerging players, Onefinestay.

Recently acquired by Accor, Onefinestay has been introduced as an innovative business model and has been one of the first to seriously deal with supplying “services” to apartments as well as open its activity segment to business travel.

Read more »

Quick Info Event

16:10 - 17:00
Oracle Hall [International Main Hall]
Giulia Eremita, Giancarlo Carniani, Keyvan Nilforoushan

Keynote
Keyvan Nilforoushan Onefinestay

Talkbacker
Giancarlo Carniani Director BTO 2016
Giulia Eremita Ambassador BTO 2016

  • youtube
17:10

Hoxell

Hoxell is an innovative work system for excellence in hospitality standards. It combines software and people to improve guest satisfaction and grow customer loyalty through staff empowerment. Perfectly interfaced with your PMS, our platform enables a deep interaction between a hotel’s guests and staff, providing outstanding customer service by constantly engaging with them at multiple.. Read more »

In Italian

Quick Info Event

17:10 - 18:00
#6 Focus Hall

Michil Costa: the hotel, what a show!

In Italian

Michil Costa is visiting Florence for the first time.

With his family, Michil Costa runs the Hotel La Perla of Corvara (the first hotel in South Tyrol to join the prestigious Leading Hotels of the World chain) and the Berghotel Ladinia.

Michil Costa is an extraordinary hotelier, an extraordinary man and an extraordinary personage. His motto is “We create wellbeing mindfully by giving value to people, because caring for others is a pleasure”. He will be explaining the huge ‘Why’ factor animating his company and his team, with the dignity of people, sustainability, social equity, democratic co-management and transparency. Make sure you don’t miss his talk.

Following the keynote speech, Michil will be interviewed by Mauro Santinato, Chairman of Teamwork.

Read more »

Quick Info Event

17:10 - 18:00
UniCredit Hall [Italian Main Hall]
Mauro Santinato, Michil Costa

Keynote Speaker
Michil Costa Hotel La Perla 

Interviewer
Mauro Santinato Teamwork

BTO 2016 | Michil Costa: l'albergo, che spettacolo!

  • flickr
09:20

WHY! Should we still need or not a soft brand

In English [with simultaneous translation]

What should the next step be for independent hotels, still so prevalent in our country?

A world of possibilities is opening up, from big chains to franchising, to soft brands or local representatives.

By whom should you chose to be distributed? Is there still a reason to go solo?

Read more »

Quick Info Event

09:20 - 10:05
Oracle Hall [International Main Hall]
Philip Wolf, Giancarlo Carniani, Giovanna Manzi, Brian McCabe, Renzo Iorio

Keynote
Brian McCabe JDB Fine Hotels & Resorts

Talkbacker
Renzo Iorio Accor Italia
Giovanna Manzi Best Western Italia

Moderator
Philip Wolf BTO 2016
Giancarlo Carniani BTO 2016

  • youtube
10:10

A matter of perception

In Italian

«Stories from Italy about those who give importance to work. To beauty. To the future. Italians who put their hands and heart in what they do».

Vincenzo Moretti, sociologist, creator and author of #lavorobenfatto, stories from Italy about those who give importance to their work, who put passion and commitment into what they do, now for the first time in Florence.

Following the keynote speech, Vincenzo will be interviewed by Rodolfo Baggio from the Department of Policy Analysis and Public Management, Bocconi University.

Read more »

Quick Info Event

10:10 - 11:00
UniCredit Hall [Italian Main Hall]
Rodolfo Baggio, Vincenzo Moretti

Keynote Speaker 
Vincenzo Moretti sociologist, creator and author of #lavorobenfatto

Interviewer
Rodolfo Baggio Department of Policy Analysis and Public Management, Bocconi University

  • youtube
12:10

WHY! we think we changed the world of hospitality, Airbnb

In English [with simultaneous translation]

What kind of business culture is there in the company that is transforming the hospitality industry?

Mark Levy is an HR executive in the company that is revolutionizing everything. Through an interview by Philip Wolf, we’ll be getting some perspective on the guiding beliefs and ethical principles that day by day steer Airbnb towards market leadership.

Read more »

Quick Info Event

12:10 - 13:00
Oracle Hall [International Main Hall]
Philip Wolf, Mark Levy

Keynote
Mark Levy Airbnb

Interviewer
Philip Wolf BTO 2016

  • youtube